Must A Aspiring Content Creator Friend Cease Using Me for Material?

The Prosecution: Beth

Sometimes I'm recorded while I’m eating. I’ll see myself on her social media – it’s like a sudden shock.

A close companion of 10 years, Marielle, calls herself the “creativity monarch”. It’s fun for a short while, but it weighs on our relationship.

She is an extrovert, there's a constant urge the need to record everything all the time. During meals out, her motto is, “The camera eats first,” and snaps pictures with the flash on, which makes me cringe. I don’t like it when other people see her posing or filming – I get secondhand embarrassment. It also frustrates me because meals lose their warmth.

She's not quite an online personality yet, but she is trying to be. She creates video blogs about city life, a day in her life, and her work as a stylist. Her content is good, credit where it's due, but I prefer not to be involved. Sometimes I'm captured while dining, or simply tagging along. I’ll see myself on her feed later, and it comes like a jumpscare: I might be no makeup on, making a strange expression or be captured mid-bite. It feels invasive.

She also expects me to film her at inopportune moments. Sometimes I'm in conversation to someone else, or we’ll just be hanging out in the street. The dynamic feels like our friendship has transformed into me being her unpaid videographer. She could easily employ someone if she wanted high-quality content. When I brought up my discomfort about the situation, she brushed it off. She’s taken me to several brand events, which were appreciated, but that doesn't compensate for all the energy I invest helping her make content.

I’m grateful that Marielle has helped me with my design career, but I don’t want our friendship to become just a ledger of favours. I don’t feel she’s fake or inauthentic, but sometimes it seems that if the camera is out, we will start performing in a way that presents a favorable image for her channel.

She will say, “OK, look happy!” and record me smiling with someone. It’s so silly. I need her to understand that our 10-year friendship still has limits. I enjoy being with her, but I also want to experience it without being filmed, altered, or posted for an audience. I am not a accessory for her online persona.

The Other Side: Marielle

I want my friend to see that the creations we make together can get us a foot in the door.

I am passionate about shooting content. It’s not just a hobby; it's integral to who I am. Creating videos and sharing my life online enables me to express myself and connect with people in novel forms.

I wouldn't label myself as a professional creator yet, but it’s smart to generate income from your interests. I look up to people on TikTok who execute that aesthetic of informal, self-made content creation.

Content creation is my interpretation of living actively: observing the nuances, posting them with an audience that appreciates the craft behind it. It's never my aim to make Beth uncomfortable. Bringing her to industry events was my way of offering access, giving her a opportunity to witness behind-the-scenes moments that could benefit her career in design too. That isn't leverage, it's simply being realistic.

I would take her to such functions even if she didn’t help me, but I want her to see what the work we make together can achieve: a foot in the door. I know not all people enjoys being filmed, but sometimes unplanned moments is what makes content genuine. Being recorded occasionally is an inherent aspect of being my friend. I would delete anything she asked, but she hasn't made such a request yet.

I don't demand anybody to be my personal filmmaker, but companions support one another in small ways. My assumption was recording a clip now and then would be enjoyable for Beth. Creativity flourishes in collaboration, and having my friend around makes endeavors energetic and enjoyable. I don't compel her to participate in anything, and I would never intentionally humiliate her. But filming together occasionally is part of how I record our time together.

I cherish our friendship profoundly and want to avoid content creation to drive a wedge between us. I’m willing to find middle ground: like asking before filming, and avoiding angles that might make her uncomfortable.

This is not about control, it's regarding expressing my perspective while still considering hers. Clearly content creation is not a substitute for real connection: it’s just part of how I experience life and I want her to be included in a way that’s enjoyable for each of us.

The Jury: Reader Opinions

Should Marielle stop recording herself and her friend when they are out together?

There’s nothing more uncomfortable than having a companion point a camera at you. I understand that it's her passion, but I don’t make friends come to my work. Perhaps she can find influencer friends to create content with. Given the uncertain future of AI, personal relationships are the only thing we have – don’t waste them!
Liberty, 25

When pursuing something as a career, it's unfair to expect your friends for assistance repeatedly, even if they have helped previously. While she enjoys creating, that doesn't imply everyone around her is content. She must to respect Beth’s privacy.
Ankit, 26

Marielle might love making content and showing off her life publicly, but it isn't for everyone. It was kind she has assisted her friend professionally, but she needs to hear what her friend desires.
Emma, 27

It sounds like you care about each other, so cling to that and make sure it’s the focus in your relationship. Foster some real experiences, where genuine feelings are preserved, not digital scrapbooks. Even celebrities who seem to reveal their worlds actually have more privacy than it seems.
One opinion, 53

Marielle appears to be neither present nor genuine when she’s with Beth – she's on the job. Each appears unsure as to what’s reasonable. The solution lies not in trying to alter one another, but in each setting clear limits around what feels acceptable to them and determining if there is an mutually agreeable middle ground.
Barbara, 71

Your Turn to Be the Judge

Consider this question: has she been exploiting their bond?

Dominique Castillo
Dominique Castillo

A digital strategist and writer passionate about exploring how technology shapes modern culture and everyday life.

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